Abercrombie & Fitch, a division of Abercrombie & Fitch, announced its first ever co-designed collaboration with television personality, Tia Booth. The collection, which launches March 30 online and in stores for North American and European customers, drops just in time for the upcoming travel and getaway season. "We feel so fortunate to bring our longtime friendship with Tia to life in such a beautiful, co-designed collection," said Carey Krug, Chief Marketing Officer at Abercrombie & Fitch Co. "Abercrombie aims to make every day feel as exceptional as the start of a long weekend and, through our collaboration with Tia, we’ve been able to combine that ethos with the joy, optimism and fun that she brings to her community each and every day."
Published first on TheFly
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