Take-Two (TTWO) stock fell hard on Friday despite new analyst price targets for the video game developer and publisher.
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- Five-star BMO Capital analyst Brian Pitz reiterated an Outperform rating for TTWO stock and increased his price target to $275 from $252, suggesting a possible 8.95% upside for the shares.
- Four-star UBS analyst Christopher Schoell maintained a Buy rating for TTWO stock and raised his price target to $292 from $285, implying a potential 15.69% upside for the shares.
Both analysts were impressed by Take-Two’s latest earnings report. They were also unconcerned by news that Grand Theft Auto 6 has been delayed to November 19, 2026. Instead, the analysts argued that any drop in TTWO stock caused by this delay represents a buying opportunity for investors.
This isn’t the first time that Take-Two has delayed Grand Theft Auto 6. The company initially planned to release the game in fall 2025 but delayed it to May 2026, before its latest delay.
Take-Two Stock Movement Today
Take-Two stock was down 5.17% in pre-market trading on Friday, following a nearly 1% drop yesterday. Even so, the stock was still up 37.11% year-to-date and has soared 41.88% over the past 12 months.
Trading of TTWO stock was muted on Friday, as some 71,000 shares had changed hands as of this writing. This is well below the company’s three-month daily average trading volume of 1.47 million units.

Is Take-Two Stock a Buy, Sell, or Hold?
Turning to Wall Street, the analysts’ consensus rating for Take-Two is Strong Buy, based on 18 Buy ratings and a single Hold rating over the past three months. With that comes an average TTWO stock price target of $279.44, representing a potential 10.71% upside for the shares. These ratings and price targets will likely change as more analysts update their coverage after the company’s earnings report.


