Analyst James Ricchiuti of Needham maintained a Buy rating on Zebra Tech (ZBRA – Research Report), reducing the price target to $325.00.
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James Ricchiuti has given his Buy rating due to a combination of factors including Zebra Tech’s ability to navigate complex tariff-related challenges while maintaining strong demand across its business segments. The company’s first-quarter results surpassed expectations, with revenues increasing by 11%, which was above both the consensus and the high end of guidance. This performance was complemented by earnings per share that exceeded consensus estimates by 11%, again surpassing the upper end of guidance.
Despite the need to adjust earnings estimates slightly downward to account for tariffs and macroeconomic factors, Zebra Tech is demonstrating strong execution in a challenging environment. The reaffirmation of the 2025 revenue guidance, alongside a modest reduction in earnings expectations, has been well-received by investors. Overall, the company’s shares remain attractive, supporting the Buy rating.
In another report released today, TD Cowen also maintained a Buy rating on the stock with a $400.00 price target.

