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General Mills Faces Growth Challenges Amid Pricing and Market Shifts

General Mills Faces Growth Challenges Amid Pricing and Market Shifts

TD Cowen analyst Robert Moskow maintained a Hold rating on General Mills today and set a price target of $48.00.

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Robert Moskow has given his Hold rating due to a combination of factors affecting General Mills. The company’s recent Investor Day highlighted efforts to adjust pricing, introduce new products, and leverage technology through its “Remarkable Framework” to achieve a long-term growth target of 2-3%. Despite these initiatives, the slow consumer response to pricing corrections and ongoing challenges in certain product categories indicate potential hurdles ahead.
Furthermore, while the management team is recognized for its quality and corporate culture, past missteps in pricing strategy have led to a challenging recovery process. The company’s assumptions about future growth are also under scrutiny, given demographic shifts, economic pressures on key consumer segments, and a retreat from high-growth categories like yogurt. These factors suggest that achieving the desired growth may be more difficult than anticipated, justifying the Hold rating.

In another report released today, Bernstein also reiterated a Hold rating on the stock with a $54.00 price target.

Based on the recent corporate insider activity of 93 insiders, corporate insider sentiment is negative on the stock. This means that over the past quarter there has been an increase of insiders selling their shares of GIS in relation to earlier this year.

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