Monness analyst Brian White has maintained their neutral stance on GOOGL stock, giving a Hold rating yesterday.
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Brian White’s rating is based on a combination of factors including Alphabet’s strong position in the digital advertising market and its potential for growth in the cloud business. Despite these strengths, the competitive landscape in the AI sector remains highly dynamic, and the macroeconomic environment is challenging. Alphabet is expected to meet revenue and earnings estimates for the upcoming quarter, with a projected 14% year-over-year growth in revenue. However, this growth rate is slightly below previous periods, indicating some deceleration.
Furthermore, while Google Cloud is anticipated to remain a key growth driver, its growth rate is also expected to slow compared to previous quarters. Additionally, ongoing regulatory challenges, including antitrust issues in both the U.S. and Europe, pose risks to Alphabet’s operations. These factors contribute to the Hold rating, as they suggest a balanced outlook with both opportunities and risks for Alphabet’s stock.
According to TipRanks, White is a top 100 analyst with an average return of 17.5% and a 68.79% success rate. White covers the Technology sector, focusing on stocks such as Elastic, Salesforce, and MongoDB.
In another report released yesterday, Bernstein also maintained a Hold rating on the stock with a $260.00 price target.

