William Blair analyst Ralph Schackart has maintained their bullish stance on APP stock, giving a Buy rating on November 4.
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Ralph Schackart has given his Buy rating due to a combination of factors that highlight AppLovin’s promising growth trajectory. One of the key reasons is the successful initial launch of AppLovin’s self-service platform, which has shown strong performance with a 50% week-over-week increase in advertiser spending. This growth, despite starting from a low base, indicates a positive reception and effective filtering of low-quality ads, bolstering confidence in the platform’s future potential.
Another factor contributing to the Buy rating is AppLovin’s strategic international expansion, which has progressed ahead of schedule. The company has successfully opened up its platform to international traffic, particularly in English-speaking countries, and is optimistic about onboarding local advertisers in regions like Japan and Korea. Additionally, AppLovin’s compliance with SEC regulations, as evidenced by the absence of an SEC reserve, further strengthens its position. The company’s forward-looking strategy, including plans to enhance AI capabilities and expand marketing efforts, also supports the positive outlook.
Based on the recent corporate insider activity of 117 insiders, corporate insider sentiment is negative on the stock. This means that over the past quarter there has been an increase of insiders selling their shares of APP in relation to earlier this year.