New updates have been reported about OpenAI (PC:OPAIQ)
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OpenAI has unveiled a significant enhancement to its ChatGPT platform by introducing interactive applications, allowing users to access services from companies like Booking.com, Expedia, and Spotify directly within their conversations. This development, announced at OpenAI’s DevDay 2025, includes the launch of the Apps SDK, a toolkit for developers to create these applications. CEO Sam Altman emphasized that this innovation aims to make ChatGPT a more productive and inventive tool for users, enabling a new generation of interactive and personalized apps.
This strategic move positions OpenAI to build a robust ecosystem around ChatGPT, enhancing its utility and user engagement. By integrating apps directly into ChatGPT’s responses, OpenAI provides developers with better distribution opportunities while enriching the user experience. The system utilizes the Model Context Protocol (MCP), allowing seamless integration of data sources and interactive UI elements within ChatGPT. OpenAI also plans to support app monetization through features like Instant Checkout. However, questions remain about data privacy and how ChatGPT will prioritize competing services. OpenAI assures that user experience will be prioritized, with transparency in data permissions. This initiative could significantly impact OpenAI’s business by expanding its platform’s capabilities and attracting more developers and users.