The Fort Brand’s sales from the beginning of 2023 amounted to over $3.1 million in the U.K. alone, selling on the Amazon Marketplace U.K., eBay and other online platforms
Tel Aviv, Israel, June 16, 2023 (GLOBE NEWSWIRE) — Jeffs’ Brands Ltd (“Jeffs’ Brands” or the “Company”) (Nasdaq: JFBR, JFBRW), a data-driven e-commerce company operating on the Amazon Marketplace, today announced that it has launched new wholesale channel targeting potential organizations and institutional clients, following an increased demand for its pest control products.
The needs of clients from the institutional market, as opposed to the consumer market, are typically characterized by the need for more sophisticated solutions for pest control and orders in large quantities. Such clients usually do not place online orders on consumer platforms such as the Amazon Marketplace.
To address the needs of such institutional clients, the Company will launch a new industrial product line. To fulfill potential orders, the Company has set up an online direct sales platform and a suitable supply chain.
The products sold by Fort Products Ltd. (“Fort”), the Company’s wholly owned subsidiary, are currently the Company’s bestselling products, offering five private label brands for pest control on Amazon Marketplace U.K., eBay U.K. and additional online platforms. Since the beginning of 2023, the brand’s sells surpassed $3.1 million (£2.4 million) in the U.K..
In March 2023, the Company announced it hadlaunched sales of the brand’s products on the Amazon Marketplace in the United States. The Company’s mission is to continue its brands’ global expansion and utilize its strength to develop new markets.
"The Fort brand’s productswereour latest acquisition, and we are extremely pleased with theirperformance since the beginning of the year. As we are constantly seeking ways to expand our brands’ reach, we identified the growing demand from the institutional market for robust solutions for pest control," said Viki Hakmon, Chief Executive Officer of the Company. "Following profound market research, we laid the complete infrastructure to meet the requirement of the market as well as developing new dedicated products and marketing channels. Years of extensive experience in online marketing enabled us to target this fast- growing market and introduce our products. We are optimistic about the potential of the institutional market and our ability to penetrate it.”
According to ResearchDive, the global rodent control market accounted for $3,209.8 million in 2020 and is predicted to grow with a CAGR of 4.9%, by generating a revenue of $4,659.7 million by 2028. Pest control, which also includes rodent control, is an important industry as it ensures health & safety of people as well as industries that are infected by pests such as rodents.
About Jeffs’ Brands Ltd
Jeffs’ Brands is transforming the world of e-commerce by creating and acquiring products and turning them into market leaders, tapping into vast, unrealized growth potential. Through our stellar team’s insight into the FBA Amazon business model, we’re using both human capability and advanced technology to take products to the next level. For more information on Jeffs’ Brands Ltd visit https://jeffsbrands.com.
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