Penny stock Beyond Meat (BYND) is strengthening its presence at the nation’s largest grocer, Walmart (WMT), aiming to boost sales and reach more budget-conscious shoppers. The plant-based protein maker announced that its products will now be available in over 2,000 Walmart stores nationwide, marking a significant step in its strategy to go mainstream. Following the news, BYND stock soared over 60% on Tuesday.
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BYND Aims to Tap Budget-Conscious Shoppers
The key focus of this expansion is a new Beyond Burger 6-Pack, made for families and health-focused shoppers looking to save. The lineup also includes Beyond Chicken Pieces and Beyond Steak Korean BBQ-Style, broadening the brand’s presence across multiple plant-based categories.
“At a time when many households are navigating rising food prices, we’re pleased to introduce our new Beyond Burger value pack,” said CEO Ethan Brown, reaffirming the company’s mission to make clean, nutritious plant protein more accessible.
What’s Ahead for Beyond Meat?
The Walmart expansion reflects Beyond Meat’s efforts to shift toward affordability, innovation, and strategic retail partnerships to stay ahead in the competitive, cost-sensitive grocery market. However, challenges remain.
The company continues to struggle with profitability pressures, high production costs, and uneven consumer demand in the U.S. market.
Earlier this month, TD Cowen analyst Robert Moskow cut his price target on Beyond Meat stock to $0.80 from $2 and kept a Sell rating. The analyst cited concerns over a recent debt exchange that reduced the company’s debt by 83% but increased its share count by 413%, resulting in significant shareholder dilution.
Despite these pressures, the company is expected to streamline operations and improve margins to sustain long-term growth.
What Is the Future of BYND Stock?
Turning to Wall Street, BYND stock has a Moderate Sell consensus rating based on three Holds and five Sells assigned in the last three months. At $2.20, the average Beyond Meat stock price target implies a 1.38% upside potential.
