Austin, Texas, United States, October 21st, 2025, FinanceWire
SEGG Media (NASDAQ: SEGG) (NASDAQ: LTRYW) a global sports, entertainment, and gaming group, announced that viewership of Super League Kerala (“SLK”) content has exceeded 10 million across live broadcasts and digital channels following the third weekend of matches. The milestone underscores the growing influence of both SLK and SEGG’s Sports.com platform, fueled by innovative live streaming, storytelling, and fan engagement strategies. “The Super League Kerala is redefining what’s possible when elite sport meets next-generation digital innovation,” said Marc Bircham, SEGG board member and director of Sports.com. SLK CEO Mathew Joseph called the achievement a “landmark moment” for clubs, players, and fans. Building on this success, Sports.com will launch its new app next week, offering live football streaming, behind-the-scenes content, and interactive fan features to advance SEGG Media’s mission of redefining global sports entertainment.
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About SEGG Media Corporation
SEGG Media is a global sports, entertainment and gaming group operating a portfolio of digital assets including Sports.com, Concerts.com and Lottery.com. Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love.
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