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Skillz ( (SKLZ) ) has shared an update.
On June 18, 2026, Skillz Inc. officially changed its corporate name to Firy Inc., reflecting a broader strategic vision built around a three-pronged platform of real-money gaming, AI-driven ad tech and backend services. The rebranded company used its 2026 annual shareholder meeting to showcase an investor presentation highlighting a turnaround marked by renewed GMV growth, an AEBITDA-positive ad tech unit, the acquisition of Beamable’s live-ops platform and a litigation win that management says positions Firy to scale as a long-term, system-based gaming infrastructure player.
The presentation detailed how Firy aims to leverage its RZR ad tech stack, Beamable backend tools and existing Skillz real-money gaming platform into an integrated ecosystem for developers. Management emphasized increasing cash generation, projected revenue growth through 2028 and the creation of a social-network-like gaming environment, signaling an attempt to move beyond its legacy as a pure gaming platform toward a full-stack infrastructure provider for the wider games industry.
The most recent analyst rating on (SKLZ) stock is a Buy
with a $15.00 price target.
To see the full list of analyst forecasts on Skillz stock,
see the SKLZ Stock Forecast page.
Spark’s Take on SKLZ Stock
According to Spark, TipRanks’ AI Analyst, SKLZ is a Neutral.
The score is held back primarily by weak financial fundamentals—large ongoing losses, negative free cash flow, and leverage—despite high gross margins and early revenue stabilization. Technicals are moderately supportive with price above key moving averages, while valuation is limited by lack of profitability. The latest earnings call adds a modest uplift on improving unit economics and RZR profitability, but is tempered by declining paying users, near-term debt maturity, and litigation-related uncertainty.
To see Spark’s full report on SKLZ stock,
click here.
More about Skillz
Firy Inc., formerly Skillz Inc., operates in the mobile gaming and digital entertainment sector, focusing on skill-based real-money gaming, AI-powered advertising technology and backend live operations tools for game developers. The company runs a platform serving over 90 million lifetime users and 4,000 game developers, combining ad tech, developer services and tournament infrastructure to support monetization and player acquisition.
Average Trading Volume: 1,264,465
Technical Sentiment Signal: Buy
Current Market Cap: $129.4M
Find detailed analytics on SKLZ stock on TipRanks’ Stock Analysis page.