PLBY Group Rebrands to Playboy, Inc. on June 25

The latest update is out from PLBY Group ( (PLBY) ).

On June 24, 2025, PLBY Group, Inc. officially changed its name to Playboy, Inc., aligning its corporate identity with its flagship brand. This change, effective June 25, 2025, was approved by stockholders and included an increase in authorized common stock from 150 million to 400 million shares. The company’s common stock continues to trade under the symbol ‘PLBY’ on Nasdaq, and the name change does not affect stockholder rights or require any action from them.

The most recent analyst rating on (PLBY) stock is a Buy with a $3.00 price target. To see the full list of analyst forecasts on PLBY Group stock, see the PLBY Stock Forecast page.

Spark’s Take on PLBY Stock

According to Spark, TipRanks’ AI Analyst, PLBY is a Neutral.

PLBY Group’s overall stock score reflects significant financial challenges, as indicated by negative profitability and high leverage. However, the recent positive momentum in licensing and adjusted EBITDA provides some optimism for the future. Technical analysis suggests short-term gains but warns of overbought conditions. Valuation remains a concern with the negative P/E ratio. The earnings call highlights potential growth avenues but also notes some risks. Overall, the stock has potential but is risky due to its financial instability.

To see Spark’s full report on PLBY stock, click here.

More about PLBY Group

Playboy, Inc. is a global pleasure and leisure lifestyle company known for its iconic brand, offering products, content, and experiences in approximately 180 countries. The company focuses on creating a culture of pleasure, equality, and freedom of expression, building on over 70 years of media and hospitality experiences.

Average Trading Volume: 476,799

Technical Sentiment Signal: Buy

Current Market Cap: $137.2M

Find detailed analytics on PLBY stock on TipRanks’ Stock Analysis page.