Coca-Cola’s shares (KO) stuck to the red zone on Wednesday despite the non-alcoholic beverage giant disclosing plans to introduce mini-can versions of some of its soda brands to convenience stores across the U.S. The company’s stock fell 1% to $66.13 per share at the closing bell.
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According to Reuters, individual shoppers in the U.S. will be able to purchase 7.5-ounce single-serve versions of some of its soft drinks starting early 2026. The move is targeted at attracting calorie-wary and budget-minded shoppers.
Coca-Cola Pushes for Higher Sales
Some of Coca-Cola’s most popular sodas include Coca-Cola Classic, Diet Coke, Coke Zero Sugar, Sprite, and Fanta. The retail prices for the 20-ounce bottles of these sodas range from about $2.29 to $2.79, depending on location and store.
However, the smaller cans, which have been available at groceries and big box stores for years as multi-packs, will go for $1.29 for per can, the company told Reuters. Each can will offer about 90 calories compared to 240 calories present in Coca-Cola’s 20-ounce sodas packaged in plastic bottles.
The new plan comes as Coca-Cola saw its volume sales — the total number of physical beverage units sold — drop by 1%, with revenue expanding by 5% only thanks to higher prices. However, while volume sales fell in North America, they expanded in Europe, Middle East, and Africa led by Coca-Cola Zero Sugar, Sprite, and Fuze Tea.
Coca-Cola to Introduce Cane Sugar Coke in U.S.
Meanwhile, the beverage company is also making preparations to introduce glass bottle versions of its Coke soda, this time flavored with cane sugar instead of high fructose corn syrup. President Donald Trump announced the plan earlier in July.
Unlike in other parts of the world, Coca-Cola has for decades sold Coke sweetened with high fructose corn syrup in the U.S — the sweet liquid is a cheaper alternative to regular sugar. However, the Trump administration has fingered the substance as a contributor to health problems such as obesity and diabetes plaguing many Americans.
Is KO a Good Stock to Buy?
Turning to Wall Street, Coca-Cola’s shares currently boast a Strong Buy recommendation, as seen on TipRanks. This is based on 14 Buy ratings put forward by Wall Street analysts over the past three months.
Furthermore, the average KO price target of $79.40 suggests a 20% growth potential from the current level.
