PChome Online, Inc. (8044) AI Stock Analysis

PChome Online, Inc.

(TPEx:8044)

Select Model

Rating:39Underperform

Price Target:TWD 20.00▼(-7.19% Downside)

Action:initiatedcoverage

Date:11/09/26

Weak financial performance with declining revenue, widening losses, and negative cash flows is the primary driver of the low score. Unfavorable technical indicators showing bearish momentum and poor valuation due to losses further pressure the result.

Positive Factors

Platform breadthPChome combines online retail, marketplace activity, transactions, and fulfillment across broad product categories. This platform-based model gives the company multiple ways to serve consumers and can support durable relevance if it improves execution and restores demand.

Negative Factors

Revenue and margin declineSeveral years of revenue contraction point to persistent demand or competitive pressure rather than a single weak quarter. The simultaneous decline in gross margin reduces the resources available to fund operations, making sustainable recovery more difficult without stronger sales productivity.

PChome Online, Inc. (8044) vs. SPDR S&P 500 ETF (SPY)

Market Cap: TWD 4.69B
Dividend Yield: ―
Average Volume (3M): 461.00K
Price to Earnings (P/E): -6.0
Beta (1Y): 0.53
Revenue Growth: 4.49%
EPS Growth: 19.29%
Country: TW
Employees: 1,893
Sector: General
Sector Strength: 55
Industry: Specialty Retail

PChome Online, Inc. Business Overview & Revenue Model

Company Description

PChome Online Inc., established in Taipei, Taiwan, in 1996, provides a comprehensive array of e-commerce and online portal services. Operating globally, including in China, its business is structured across three main segments: E-Commerce-Sales, Mark...

PChome Online, Inc. Financial Statement Overview

Summary

Revenue declined from 48.5B to 36.8B with widening net losses to 920M and negative margins. Debt rose to 11.7B with leverage over 1.7x equity and deeply negative ROE. Operating and free cash flows remain negative at -1.0B and -1.06B, signaling high operational and financial risks.

Income Statement

22Negative

Balance Sheet

28Negative

Cash Flow

18Very Negative

Financial statement breakdown
Breakdown	TTM	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	38.46B	36.86B	37.56B	41.07B	46.10B	48.58B
Gross Profit	4.73B	4.09B	4.89B	4.76B	5.44B	5.56B
EBITDA	708.21M	390.50M	767.20M	706.03M	1.46B	1.20B
Net Income	-766.43M	-920.61M	-576.33M	-659.90M	43.59M	62.24M
Balance Sheet
Total Assets	32.23B	32.92B	26.44B	27.46B	26.59B	24.43B
Cash, Cash Equivalents and Short-Term Investments	4.92B	5.94B	4.60B	4.69B	6.86B	9.12B
Total Debt	11.26B	11.77B	11.18B	11.38B	9.07B	7.21B
Total Liabilities	23.50B	24.18B	18.43B	18.90B	18.15B	16.78B
Stockholders Equity	6.52B	6.70B	5.77B	6.50B	6.38B	6.33B
Cash Flow
Free Cash Flow	-1.18B	-1.06B	-366.63M	-1.79B	-1.01B	160.57M
Operating Cash Flow	-1.12B	-1.02B	265.10M	-943.77M	-756.50M	736.87M
Investing Cash Flow	-2.25B	-2.08B	-723.93M	-1.32B	-1.75B	-2.10B
Financing Cash Flow	3.19B	3.53B	-217.53M	-312.61M	1.21B	1.38B

PChome Online, Inc. Peers Comparison

Overall Rating

UnderperformOutperform

Sector (55)

Financial Indicators

TW:8044 against its peers
Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
TW:3054	71Outperform	TWD 4.51B	6.53	―	1.36%	297.86%	1345.78%
TW:2755	70Outperform	TWD 4.12B	14.34	―	3.95%	19.14%	22.20%
TW:2910	66Neutral	TWD 3.89B	13.37	―	4.65%	1.41%	40.69%
TW:2701	63Neutral	TWD 4.57B	17.13	―	2.77%	-1.47%	11.32%
Sector *	55Neutral	$6.65B	3.83	-15.92%	6.20%	10.91%	7.18%
TW:8044	39Underperform	TWD 4.35B	-5.98	―	―	4.49%	19.29%

* General Sector Average

Performance Comparison

TW:8044 and its peers over the selected period
Ticker	Company Name	Price	Change	% Change
TW:8044	PChome Online, Inc.	21.55	-8.60	-28.52%
TW:2701	Wanhwa Enterprise Company	10.10	-0.76	-6.96%
TW:2755	YoungQin International Co. Ltd.	88.50	-9.66	-9.84%
TW:2910	Tonlin Department Store Co., Ltd.	22.35	2.25	11.19%
TW:3054	LIWANLI Innovation Co., Ltd.	58.90	36.48	162.68%
TW:7867	Test Rite Retail Co., Ltd.	43.00	-5.51	-11.35%

Glossary

BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Nov 09, 2026

PChome Online, Inc. AI Stock Analysis