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Ultra Brands (TSE:ULTA.X)
:ULTA.X
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Ultra Brands (ULTA.X) AI Stock Analysis

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TSE:ULTA.X

Ultra Brands

(ULTA.X)

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Neutral 42 (OpenAI - Gpt-5.6Sol)
Rating:42Neutral
Price Target:
C$0.02
▲(20.00% Upside)
Action:Upgraded
Date:09/19/26
The score is primarily held down by distressed financial performance (ongoing losses, cash burn, negative equity, and rising debt), which dominates the risk profile. Technicals add only limited support due to a short-term bounce within a broader downtrend and a negative MACD. Valuation remains difficult to justify with negative earnings and no dividend yield provided.
Positive Factors
Omnichannel Retail Model
The combination of physical stores and e-commerce gives Ulta multiple customer access points and supports a durable retail model. This channel breadth can improve convenience, reinforce brand visibility, and provide flexibility as shopping behavior shifts between stores and online.
Negative Factors
Persistent Losses and Weak Revenue
Persistent operating and net losses indicate that the reported business has not established durable profitability. Zero reported revenue from 2023 through TTM further undermines the visibility of the top line, making future earnings power and sustainable operating performance difficult to support.
Read all positive and negative factors
Positive Factors
Negative Factors
Omnichannel Retail Model
The combination of physical stores and e-commerce gives Ulta multiple customer access points and supports a durable retail model. This channel breadth can improve convenience, reinforce brand visibility, and provide flexibility as shopping behavior shifts between stores and online.
Read all positive factors

Ultra Brands (ULTA.X) vs. iShares MSCI Canada ETF (EWC)

Ultra Brands Business Overview & Revenue Model

Company Description
Ultra Brands Ltd., an agri-food holding company, was established in 2001 and is based in Vancouver, Canada. This enterprise focuses on providing a diverse portfolio of plant-based alternatives to traditional meat products. Its offerings include ve...
How the Company Makes Money
Ulta primarily makes money by selling beauty and personal care products to consumers through two main channels: (1) physical retail stores and (2) its e-commerce business. The largest revenue stream is retail merchandise sales across categories su...

Ultra Brands Financial Statement Overview

Summary
Financials screen as distressed: recurring operating and net losses (including TTM), zero reported revenue in 2023–TTM, and consistently negative operating cash flow/free cash flow. The balance sheet is highly stressed with negative equity from 2022 through TTM alongside rising debt and declining assets, increasing liquidity and solvency risk.
Income Statement
9
Very Negative
Balance Sheet
6
Very Negative
Cash Flow
8
Very Negative
Breakdown
Income Statement
Total Revenue
Gross Profit
EBITDA
Net Income
Balance Sheet
Total Assets
Cash, Cash Equivalents and Short-Term Investments
Total Debt
Total Liabilities
Stockholders Equity
Cash Flow
Free Cash Flow
Operating Cash Flow
Investing Cash Flow
Financing Cash Flow

Ultra Brands Technical Analysis

Technical Analysis Sentiment
Positive
Last Price0.02
Price Trends
50DMA
0.02
Positive
100DMA
0.02
Positive
200DMA
0.03
Negative
Market Momentum
MACD
<0.01
Negative
RSI
75.55
Negative
STOCH
100.00
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For TSE:ULTA.X, the sentiment is Positive. The current price of 0.02 is above the 20-day moving average (MA) of 0.02, above the 50-day MA of 0.02, and below the 200-day MA of 0.03, indicating a neutral trend. The MACD of <0.01 indicates Negative momentum. The RSI at 75.55 is Negative, neither overbought nor oversold. The STOCH value of 100.00 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for TSE:ULTA.X.

Ultra Brands Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
65
Neutral
C$1.89B24.1815.93%2.07%14.96%35.61%
62
Neutral
$20.33B14.63-3.31%3.23%1.93%-12.26%
42
Neutral
C$462.20K-1.3521.73%――34.22%
39
Underperform
C$12.02M-11.91-147.81%――-65.67%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
TSE:ULTA.X
Ultra Brands
0.03
-0.01
-28.57%
TSE:JWEL
Jamieson Wellness Inc
45.45
11.83
35.19%
TSE:WAY
Way of Will Inc. Class A
0.04
0.00
0.00%
TSE:URAI
Pure to Pure Beauty Inc.
0.09
-0.09
-50.00%
TSE:LORL
L'Oreal S.A. Unsponsored CDR Hedged Reg
24.17
1.72
7.67%
TSE:PG
Procter & Gamble Company Shs Sponsored canadian Depositary Receipt Repr Sh
24.38
0.96
4.09%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Sep 19, 2026