The Bear Cave issues cautious report on Pattern Group

The Bear Cave issued a cautious report on Pattern Group (PTRN), saying the firm believes Pattern is an “overhyped third-party seller of health supplements and other consumer goods on Amazon. Pattern convinces brands that its data and expertise allow it to sell on Amazon more effectively than the brands themselves, enabling Pattern to buy from brands at wholesale prices and resell at higher retail prices, The Bear Cave alleges, claiming that it is a business model that is difficult to scale, with thin margins, low barriers to entry, and a history of mixed success.