Restaurant Brands renews relationship with Coca-Cola until 2033

Restaurant Brands International (QSR) announced that its four iconic restaurant brands in the U.S. – Burger King, Popeyes, Firehouse Subs and Tim Hortons – have renewed their valued relationship with Coca-Cola (KO) until 2033. Under the new agreements, Coca-Cola will invest in and support marketing priorities with all four restaurant brands to drive additional traffic and contribute to growing franchisee profitability. “Coca-Cola has proven to be an exceptional partner, and we know our guests in the U.S. love to pair our iconic food offerings with Coca-Cola beverages. We are proud to renew our long-standing relationship and work together to grow our market share in the U.S.,” said Josh Kobza, Chief Executive Officer of RBI.