Priority Technology Holdings has expanded their value-add tool-set by partnering with Factor4 and GiftYa to provide merchants with in-demand gift cards solutions. Under the partnership, Priority customers will be able to take advantage of Factor4’s omnichannel gift card and loyalty solutions enabling merchants to seamlessly process transactions in-store, online and on mobile devices via one platform. Factor4 is one of the only providers offering complete omnichannel gift card and loyalty solutions. GiftYa is a gifting website, app and platform that allows consumers to send personalized e-gifts for any participating shop, restaurant, venue or merchant anywhere in the U.S., regardless of size, location, or whether the merchant sells gift cards. GiftYa enables people to text or email personalized gifts for more than 250,000 national, regional, or local merchant locations, including popular restaurants, retailers or even local spas.
Published first on TheFly
