Mobivity Holdings, Paytronix partner for Connected Rewards programs

Mobivity Holdings announced a strategic partnership and technical integration with Paytronix. This partnership expands capabilities for Paytronix customers, giving their vast network of brick-and-mortar brands new ways to increase loyalty program utilization and drive higher engagement of current and lapsed customers through Connected Rewards programs. Once connected, users will seamlessly receive loyalty points for downloading and playing mobile games resulting in increased engagement and in-store purchases.