Tigress Financial analyst Ivan Feinseth raised the firm’s price target on Hims & Hers to $12 from $11 and reiterates a Buy rating on the shares. The analyst says "strong" brand equity and customer loyalty continue to drive subscriber gains, revenue growth, and a path to profitability this year that should drive accelerating shareholder value creation. Hims & Hers continues to benefit from its "unique market niche and strong customer connections and has further expanded its brand value through increased marketing initiatives," Feinseth tells investors in a research note.
Published first on TheFly
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