Ferrari announced that Ferrari S.p.A., its wholly-owned Italian subsidiary, has renewed and expanded the partnership with EssilorLuxottica that began in 2016. Under the new multi-year agreement, signed by the two companies and effective from January 1, 2023, EssilorLuxottica will continue to design, produce and market eyewear products featuring the Scuderia Ferrari and Ray-Ban brands. The licensing activities also extend to the first collection of monobrand eyewear featuring the Prancing Horse trademark. EssilorLuxottica sponsorship is also expanding under the new agreement: the Ray-Ban logo, in addition to remaining on the Formula 1 single-seaters, will appear for the first time on the cars and apparel of the official drivers in Competizioni GT, competing in the World Endurance Championship with the Le Mans Hypercar and in a Gran Turismo championship with GT3 cars.
Published first on TheFly
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