Color Star Technology subsidiary Color Metaverse has entered into a strategic cooperation framework agreement with short-video sharing platform, Le Shua – Detok -. The parties plan to help each other develop grow in their respective markets, increasing its range of support for various in-app content, thereby increasing Detok’s global influence and user base. Detok is a blockchain-based short-video and live streaming platform. Detok’s main principle revolves around the direct exchange of value between creators, viewers, and advertisers, combining short videos and live streaming with blockchain technology to create blockchain-based digital copyright protection. This makes it possible to administer and distribute copyrights. Color Metaverse plans to fully utilize all of Detok’s existing resources, and provide the platform with a constant stream of new content including NFTs, new celebrity IPs, and digital features, in order to attract new users to browse the app’s contents, generating more profit for its content creators.
Published first on TheFly
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