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Capstone Technologies’ DrivenIQ launches AMP platform

Capstone Technologies Group announced that its subsidiary DrivenIQ has launched AMP, an Audience Intelligence Customer Data Platform. The company said, "This powerful, first-of-its kind technology helps brands and marketers identify and engage with new in-market audiences, while ingesting and normalizing their existing customer data to craft more effective marketing campaigns and maximize ad spend."

Published first on TheFly

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