Boxed announced that Spresso, its SaaS modular solution platform has partnered with global enterprise digital commerce platform VTEX. The partnership unlocks Spresso’s modular solutions, including Price Optimization and LTV & Churn Prediction, now easily accessible for thousands of VTEX customers across the world. Through this new partnership, VTEX customers can now take advantage of Spresso’s data-driven insights to enact better results for their businesses including balancing profitability & conversion, managing customer churn, and increasing customer lifetime value. "As retailers look to increase profitability, the ability to leverage tools like dynamic value-based pricing can help businesses get ahead of the competition," said Mariano Gomide de Faria, Founder and co-CEO at VTEX. "More complex scenarios of promotions and pricing will be a reality in the US retail world; tactics long used by emerging markets are now becoming popular in the US. The retail environment in the US will be more and more competitive."
Published first on TheFly
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