BMO (BMO) and LoyaltyOne, Co., a subsidiary of Loyalty Ventures (LYLT) announced the signing of a purchase agreement for BMO to acquire LoyaltyOne’s AIR MILES Reward Program business. For BMO customers and all AIR MILES collecting Canadians, as well as merchants and partners across the country, BMO’s acquisition of AIR MILES would be a made-in-Canada opportunity to enable a reinvigoration for one of Canada’s largest loyalty programs. BMO’s acquisition of the AIR MILES business is subject to court approval, the receipt of required regulatory approvals and other customary conditions.
Published first on TheFly
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