According to a recent LinkedIn post from 1Password, Advisory Solutions progressed from being a user of 1Password’s tools to achieving Certified MSP status as a partner. The post highlights comments from Advisory Solutions’ Director of Business Development, who suggests that internal use and ease of adoption were key criteria in selecting security tools for client deployments.
The LinkedIn post indicates that 1Password’s Certified MSP tier provides expanded enablement, marketing opportunities, and channels for product feedback and roadmap input. For investors, this suggests 1Password is formalizing and strengthening its managed service provider ecosystem, which could support recurring revenue growth and deepen penetration among small and midsize business customers.
By emphasizing that Advisory Solutions’ certification reflects trust in the solution and operational familiarity, the post underscores the role of MSPs as multipliers for 1Password’s market reach. If more MSPs follow a similar path from user to certified partner, 1Password may benefit from a scalable distribution model, potentially improving customer acquisition efficiency and competitive positioning in the password management and identity security market.