Trade Desk ((TTD)) has held its Q3 earnings call. Read on for the main highlights of the call.
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The recent earnings call of Trade Desk painted a positive picture, highlighting strong revenue growth and operational improvements. The company showcased significant product innovations and international expansion, despite facing some macro-economic challenges and competitive pressures. Overall, the sentiment was optimistic, with the company well-positioned for future growth.
Revenue Growth
Trade Desk reported a notable revenue increase of approximately 18% compared to the third quarter of the previous year. Excluding political spend, the revenue growth was even more impressive at 22%. This growth underscores the company’s robust performance and strategic initiatives that are driving financial success.
CTV and Kokai Performance
Connected TV (CTV) continues to be the largest and fastest-growing channel for Trade Desk. The company’s Kokai platform has delivered remarkable results, with a 26% improvement in cost per acquisition, a 58% better cost per unique reach, and a 94% better click-through rate compared to Solimar. These metrics highlight the effectiveness of Trade Desk’s strategic focus on CTV and Kokai.
International Growth
Trade Desk’s expansion in international markets is outpacing its growth in North America. This international success is a testament to the company’s ability to adapt and thrive in diverse markets, further solidifying its global presence.
Operational Enhancements
The company has introduced new leadership roles and made significant operational progress. By fostering a more data-driven culture and emphasizing accountability, Trade Desk is enhancing its operational efficiency and effectiveness.
Product Innovations
Trade Desk has unveiled several product innovations, including OpenPath, OpenAds, Pubdesk, Deal Desk, Audience Unlimited, and Trading Modes. These innovations are designed to enhance the company’s offerings and provide greater value to its clients.
Financial Strength
Trade Desk’s financial health remains strong, with approximately $317 million in adjusted EBITDA, accounting for about 43% of revenue. The company also boasts a robust cash position of $1.4 billion and no debt, providing a solid foundation for future growth.
Macro-Economic Concerns
Despite the positive performance, some large brands, particularly in consumer products, CPG, and parts of retail, are experiencing pressure from macro-economic factors like tariffs and inflation. These challenges could impact future growth, but Trade Desk remains resilient.
Competitive Challenges
The competitive landscape is evolving, with companies like Google and Amazon enhancing their DSPs. This evolution could lead to pricing pressures, but Trade Desk is prepared to navigate these challenges with its strategic initiatives.
Forward-Looking Guidance
Looking ahead, Trade Desk anticipates at least $840 million in revenue for Q4, representing an 18.5% increase year-over-year, excluding political ad spend. The adjusted EBITDA for Q4 is projected to be approximately $375 million. The company expects continued growth in its CTV and audio channels, driven by their premium and authenticated nature. With a strong balance sheet, Trade Desk is well-equipped to achieve its financial goals.
In conclusion, Trade Desk’s earnings call highlighted a strong performance with significant revenue growth and strategic advancements. Despite facing some macro-economic and competitive challenges, the company remains optimistic about its future prospects. With a solid financial foundation and innovative product offerings, Trade Desk is poised for continued success.

