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Analysts’ Opinions Are Mixed on These Consumer Goods Stocks: Amazon (AMZN) and Kroger Company (KR)

Companies in the Consumer Goods sector have received a lot of coverage today as analysts weigh in on Amazon (AMZNResearch Report) and Kroger Company (KRResearch Report).

Amazon (AMZN)

Bank of America Securities analyst Justin Post reiterated a Buy rating on Amazon yesterday and set a price target of $4250.00. The company’s shares closed last Friday at $3469.15.

According to TipRanks.com, Post is a top 100 analyst with an average return of 29.0% and a 74.1% success rate. Post covers the Technology sector, focusing on stocks such as Uber Technologies, Alphabet Class A, and Alphabet Class C.

The word on The Street in general, suggests a Strong Buy analyst consensus rating for Amazon with a $4202.39 average price target, a 21.1% upside from current levels. In a report issued on September 7, Morgan Stanley also maintained a Buy rating on the stock with a $4300.00 price target.

See today’s analyst top recommended stocks >>

Kroger Company (KR)

In a report issued on September 10, Robert Ohmes from Bank of America Securities reiterated a Sell rating on Kroger Company, with a price target of $38.00. The company’s shares closed last Friday at $42.67.

According to TipRanks.com, Ohmes is a 4-star analyst with an average return of 13.0% and a 62.6% success rate. Ohmes covers the Consumer Goods sector, focusing on stocks such as Grocery Outlet Holding, Dick’s Sporting Goods, and Walmart.

Currently, the analyst consensus on Kroger Company is a Hold with an average price target of $40.20, which is a -5.8% downside from current levels. In a report released today, Barclays also maintained a Sell rating on the stock with a $37.00 price target.

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