Inuvo announces availability of IntentKey models within demand-side platforms

Inuvo announced the self-serve availability of IntentKey models within demand-side platforms for advertisers. This new Artificial Intelligence as a Service gives brand and agency clients direct access to IntentKey’s powerful AI-driven audience selection and targeting recommendations. “Our self-serve solution puts control into the hands of our clients, allowing them to activate campaigns tailored to their brands using their programmatic campaign system of choice,” said Rich Howe, Inuvo CEO. “With a dedicated insights dashboard offering real-time visibility into the targeting rationale behind why audiences are interested, they can feel confident knowing IntentKey is maximizing performance.”